
With the dawn of 2018, every brand hurriedly hatched out social media strategies to kickstart the new year with a bang. I, for one, being a…
With the dawn of 2018, every brand hurriedly hatched out social media strategies to kickstart the new year with a bang. I, for one, being a…
Mastering the art of conversion rate optimization (CRO) can elude even the most experienced marketer. Tapping into the mindset of your target audience to get them…
You’re scrolling through your Instagram feed on a Friday and see “#tbt to the best vacation ever.” You think “Nice try Jessie, but it’s Friday.” Then…
At any time of year, personalization in an email marketing campaign is an excellent strategy for boosting engagement, brand recall, and sales. Consider the fact that 74%…
From YouTube video to a tweet or Facebook post, viral content is social media marketing dynamite. It can boost your web traffic through the roof as…
Instagram has rolled out two new features on its app viz. – “Stories Highlights” & “Stories Archive” With the new update called “Stories Highlights” users can…
Snapchat on Wednesday announced a mega redesign of its app separating social from media, creating two distinct content pages. The re-design is a major algorithmic update.…
The new update allows users to play YouTube videos directly within the chat window. The feature is equipped with a picture-in-picture mode that lets users navigate…
Youtube has added their own spin to the “stories” sharing format adapted by major social media channels. Reels on YouTube will be given their own tab,…
The benefits of launching a successful Facebook advertising campaign are undeniable. Just a few of the advantages offered to business that does so include: 75% increase in…